AI Insights · Timothy · April 2025
Top 5 Maps and Navigation Apps in the UK: Q1 2025 Performance
Explore the performance trends of the top 5 maps and navigation apps in the UK during Q1 2025, with insights from Sensor Tower.
In the first quarter of 2025, the top maps and navigation applications in the United Kingdom displayed varying trends in downloads, revenue, and active users. Here's a closer look at their performance based on Sensor Tower data.
OS Maps: Explore hiking trails saw a consistent rise in revenue, starting the quarter at approximately $114K and peaking at $182K by the end of March. Downloads followed a similar upward trajectory, beginning at 14.9K and reaching 24K. Active users fluctuated, starting at 433K, dipping mid-quarter, and then climbing to 490K.
TomTom GO Navigation experienced a steady increase in revenue, with a notable peak at $56.8K in late February. Downloads were relatively stable, averaging around 4K weekly. Active users saw a gradual increase from 67K to 75K.
Circuit Route Planner had a modest revenue performance, peaking at $25.2K in January but declining to $14.2K by the end of March. Downloads remained low, with minor fluctuations around 1.1K. Active users showed a slight increase towards the end of the quarter, reaching 3.1K.
Navionics® Boating demonstrated a significant rise in revenue, starting at $14.9K and climbing to $32.6K by March. Downloads showed gradual growth, peaking at 548 in the final week. Active users increased from 975 to 1.1K.
Finally, DelM8 UK Address Finder maintained a stable revenue performance, reaching up to $15.3K. Downloads were fairly consistent, averaging around 900 weekly.
These insights from Sensor Tower highlight the competitive landscape of maps and navigation apps in the UK, offering a glimpse into user engagement and revenue trends.
